Why it works
Thirty, sixty and ninety days are round numbers rather than measured ones.
No product runs out on a round number.
The reminder has to land early enough for a replacement to arrive first.
- Use it when
- You sell anything consumable and your reminder is on a round number.
- Skip it when
- Your product does not run out. A reminder then reads as a brand that is not paying attention.
- What to watch
- Days between orders for repeat buyers, and how many fall just after your reminder.
- What it costs you
- Too early reads as pushy. Too late and they bought elsewhere.
Put your own numbers in
There is no figure here for what this does. Nobody knows what it does on your list.
Replenishment Timing Calculator